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June 16, 2017
You may have noticed that Soundcloud have made a few changes recently and your profile on their platform may have been affected. A few of our clients have contacted to ask why their music is being uploaded to Soundcloud and in some cases it is causing duplicate tracks and even playlists of albums to be […]
June 1, 2017
Case Study: Speak, Brother make their debut on official Spotify playlists Date: May 2017 Activity: Playlisting campaign Duration: 2 weeks Key Outcomes: Spotify playlists ‘Lost In The Woods’ and ‘Fresh Finds: Six Strings’ How We Did It In May 2017 we worked with the Midlands-based indie-folk outfit Speak, Brother. Boasting a powerful indie folk and rock […]
May 27, 2017
There are so many digital mistakes that you may be making online without even realising it. Avoiding these will mean you have a better relationship with your fans. 1. Being Arrogant. Don’t ever think that you should be able to get famous overnight, things take time. Not everyone cares about everything. Stop complaining about Facebook […]
May 25, 2017
You can have a successful marketing campaign without playlist support from streaming platforms, but it is definitely something you should consider as a marketing tool for your next release. As more and more people turn to streaming as their primary source of music listening, applying techniques that relate to these platforms can certainly help boost […]
May 4, 2017
It’s one big confusing world out there, especially with people doing the wrong thing and downloading songs illegally. People don’t always know what’s actually behind the music and how hard artists work. Here is why you should be protecting your music. Artists & Their Attitude I’ve heard some artists brush off the fact that their […]
May 3, 2017
On April 11th 2017 BPI held their Direct to Consumer Marketing and Data and Insights training session in London. This session was hosted by Music Ally, a company that cite themselves as a ‘knowledge company’, they advise new music businesses, bands and labels etc. We went along to gain some more knowledge of the direct […]
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