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October 2, 2017
Putting your passion into writing your own music or creating your own band is hard work. But, that’s just the start, particularly if this is your career choice. Even before you’ve written enough tracks for an album, or you’re still working hard to get the band to sound ‘just right’ you need to start thinking […]
September 27, 2017
Case Study: Kailash Kher’s Record Breaking Release ‘Shivoham’. Release Date: 14th August 2017 Activity: Album release and distribution Key Outcomes: Hungama Spotlight show and 1 million+ streams How We Did It In August 2017 we worked with Indian pop star and Bollywood playback singer Kailash Kher on the distribution of his spiritual album “Shivoham”. Kailash […]
September 20, 2017
Last year we published 10 Most Viewed Videos on VEVO, 10 Fastest YouTube Videos to Reach 100 Million Views and 10 Most Viewed VEVO channels. We’re back with the Top 10 most viewed music videos of all time as of 2017. How have things changed?
September 6, 2017
So, what are merchandisers? You can compare a merchandiser to a label, in a way. A merchandiser has the right (once you sign a contract with them) to use your name on goods. So, in short, they manufacture your goods, they look into the sales at your gigs and, the most important part, they pay […]
September 1, 2017
By now, we’re sure that everyone is aware of the recent discussions surrounding Spotify and the so-called “fake artists”. While we can’t comment on the validity of these allegations we were interested to hear about news that followed this; the matter of fake streams.
August 30, 2017
Tour merchandise and retail merchandise are very alike, but depending on what kind of artist you are there can be important differences. There are many ways to go and avenues to choose in terms of merch and often artists forget the opportunities that merchandise can offer. Let’s take a look at the differences between the two.
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