Sync Licensing

Pitch your original music and lyrics for media productions and bespoke songwriting opportunities.

+44 (0)116 253 0203

What is Sync Licensing?

A sync license gives someone the permission to use your music and lyrics in a moving picture. For example: to be used in films, TV series, adverts, video games or other audio-visual productions.

Sync licensing offers significant opportunities for independent artists, songwriters, and composers to increase their exposure whilst generating additional revenue.

Our in house team, work with music supervisors from across the globe, and pitch music to the media daily. 

If you have any questions about the sync process, how to prepare your music for sync submissions, or music publishing in general, please don’t hesitate to email / call our dedicated support team:

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How does it work?

Once a composer has signed up and created a profile with us, they will follow the following process; 

  1. Upload your music to the My Music Publishing Zone app. 
  2. Our team will distribute briefs from a variety of different music supervisors. 
  3. Submit your original songs for our team to share with music supervisors, record labels, production houses etc.
  4. Our team checks the piece and ensures it reaches all the criteria of the brief and will submit your work to the relevant supervisor before the deadline.
  5. If selected, you will start to earn royalties.
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Horus Music Publishing+

Securing a sync license for your song can be a game-changer as an artist. Having your song featured in films, tv shows, adverts, video games or other audio-visual productions, offers significant opportunities for independent artists, songwriters, and composers to increase their exposure whilst generating additional income.

Starting at £5 per month Horus Music Publishing+ provides songwriters and artists with access to submit their songs for sync opportunities, on top of all the administrative benefits you receive with a Horus Music Publishing subscription.

We’ve recently introduced a yearly subscription, starting at £55 for the year, this means you get 1 month free!

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When You Sign Up To HMP+

Horus Music Publishing+ works on a monthly subscription basis, starting at £5 per month for an individual songwriter profile.

As a HMP+ member, your monthly subscription includes the following:

  • Access a variety of priority sync briefs you can submit your original music and lyrics for.
  • Benefit from bespoke songwriting opportunities.
  • Be part of our exclusive Horus Music Publishing+ community where you can meet other like-minded creatives and share your work.
  • All of your publishing admin is taken care of, so you have more time to focus on being creative.
  • We will ensure your music is protected and earning royalties globally through direct registrations with collection societies in 100+ countries.
  • Maximise your earnings and ensure you get paid wherever your music is played, with no middleman taking a cut. 
  • We understand that accessing your publishing royalties shouldn’t break the bank. That’s why we’ve made our service budget friendly and affordable for all. Our subscription starts at just £3 a month – or pay yearly and get x1 month free!
  • Save time and effort with streamlined publishing administration – Manage your music effortlessly with our intuitive and user-friendly platform, designed to simplify your publishing experience.
  • Discover and claim back-dated royalties from multiple global collection societies, ensuring you receive all the earnings you deserve that you might have missed.
  • Horus Music Publishing clients can expect a superior level of customer service, with direct, personalised support from our experienced team via email and phone.
  • Expand your reach and earnings by licensing and monetising lyrics worldwide, with visibility on popular platforms like Spotify, Google Search, and Instagram stories.
  • Easily handle all your music distribution and publishing in one platform. However, you don’t have to be using Horus Music’s distribution service to register with HMP – all songwriters, artists and publishing rights holders are welcome!

Contact The Team

What sync opportunities will I be sent?

Your new Horus Music Publishing+ subscription provides you with exclusive access to a variety of sync briefs and publishing opportunities. This includes:

Priority Sync Briefs

Priority sync briefs are specific and usually consist of a particular company looking for a song which meets stricter criteria. 

For example, it could be a Netflix film looking for a romantic love song within the indie pop genre.

Rolling Sync Briefs

As a music publishing service, we notice a regular demand for certain types of music or themes. This could be seasonal (i.e. Christmas, Halloween, Valentines) or a style (french pop, popular song covers). Our team hold your submissions in our internal database, so if your song(s) are a good fit, we will put them forward for consideration.

Song Pitches

Labels, artists and publishers are often looking for unreleased original songs for their artists to record and release. For example, a label working with K-pop artists may request a song for one of their artists to record and release under their artist’s name.

Bespoke Songwriting Opportunities

As a HMP+ subscriber you will also be notified of a variety of additional opportunities. This can be anything from applications for a songwriting camp, a producer asking for a topline to be composed and performed or a request for a new original song to be written about a specific theme or tell a certain story.

FAQ

What does my subscription include?

As a HMP+ member, your monthly subscription includes the following:

  • Access to a variety of priority sync briefs you can submit your music for.
  • Song pitch and bespoke songwriting opportunities.
  • Registration of your songs with collection societies in 110 countries worldwide.
  • Direct support from our expert team via email and phone.
  • Efficient collection and payments for your performance, mechanical and lyric royalties.
  • All of your publishing admin is taken care of, so you have more time to focus on being creative.
  • Exclusive access to our Horus Music Publishing+ discord community.
  • Monthly sync briefs sent to you via email for you to submit your music.
How will I be notified about new briefs I can submit for?

We have two methods of notifying your with new briefs: 

On our private Discord Server: We add new opportunities to our Discord Server, on a regular basis. When providing new sync briefs we will share a summary of what the music supervisors are looking for, the submission deadline, and a link to an online form where you can input details about your songs

Through our monthly newsletters: Every month we will send out a newsletter to all our HMP+ members containing a Rolling Sync Brief to submit your music for, as well as any other ongoing priority sync briefs and song pitches you can submit for. 

For more information, drop one of our publishing team an email, and they will be able to add you to our discord server and your email to the newsletter.

What happens after I submit my song for a sync brief?

Our team will review all submissions to make sure they meet the brief requirements (i.e. match the genre they are wanting) and then they will submit your music to the relevant supervisor before their deadline. 

Please note that submitting your songs for sync opportunities is not a guaranteed success. The music supervisors will need to review your music. Unfortunately if not selected, music supervisors are not able to provide feedback on your submissions.



What happens if my song is selected?

If your song is successfully selected for a sync, our team will contact you directly over email to discuss next steps and ensure all the necessary assets are provided. 

From here, we will talk you through the process and help liaise with external teams to ensure a smooth and efficient placement of your song. For any successful syncs obtained via your Horus Music Publishing+ service, you will receive 75% of the total flat fee. 

In addition to this, as per your standard admin service as part of your HMP+ subscription, you will retain 90% of all royalties generated from the song. This is separate to the flat fee you will receive for any successful sync placement.



Are there any requirements for sync briefs?

Firstly, we can only submit your songs for sync briefs if they have been uploaded to our My Music Publishing Zone system. 

Your submissions are only valid if you have provided all of the following when uploading to your Horus Music Publishing account:

  • Main & Instrumental version of each song.
  • Clean versions of the song (if the original contains explicit language).
  • Wav audio files ONLY.
  • Songwriter(s) information: Full name, IPI number, % share.
  • Lyric sheet.
  • Artwork (if available).
Will I need to register my songs with a PRO?

Registering your music with a PRO will ensure that you’re collecting performance royalties. If a song isn’t registered at the point of license, it can be licensed afterwards, just ensure that the licensee has the correct PRO information for the license.

How can I make sure a sync representative is a good fit for me?

It’s important to research your sync representative before deciding to work with them. This way you know that your goals and styles are aligned. 

If you are at the early stages of looking for a representative, have a look into their catalogue, and what genres, formats and placements they’ve worked on before.

Can a sync placement affect my streaming numbers?

In short, Yes! Through sync your music is broadcasted to a new and larger audience. 

Some well known examples of sync placement songs boosting streaming numbers are ‘Running Up That Hill’ by Kate Bush, this had a renewed resurgence when it was featured in the fourth season of ‘Stranger things’. 

The result of this placement meant the song returned to the charts and became the song of the summer in 2022.

Other examples include, The Lumineers, who gained recognition through their songs being included in sync placements. The most notable is ‘Hey Ho’ which was included in a Bing Advertisement.



What do music supervisors do?

A music supervisor will choose (and license) music to be used in any visual media, for example,  TV shows, films, and games. They will work closely with the director and producer on the visual media to find what music will work best for scenes.

How can I make my Music Syncable?

It’s important to understand what makes a piece of music syncable. If you’re working on a brief, ensure that you’ve fully understood the brief and met all the acceptance criteria.

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